Engaging-Employees-to-Drive-Strategic-Business-Initiatives-White-Paper

Engaging Employees to Drive Strategic Business Initiatives (White Paper)

Many excellent change initiatives never get off the ground, stagnating just when they should be flowering. Why, after an enthusiastic start, do so many major change efforts—a new product rollout, international expansion, a new IT system—founder and organizations return to the pre-change state? It’s because companies focus disproportionately on the structure and technical aspects of…

Its-All-About-People

It’s All About People

People finally matter at work. Lip service be damned. –          Marcia Conner A story is told in The Book of Business Anecdotes about marketing whiz Stanley Arnold working at Young & Rubicam in the 1950’s. He was asked to help with a marketing campaign for Remington Rand. Its chairman at the time was retired General…