Summer is almost here which means if you’re a member of a professional association there is a good chance you will have an opportunity to attend your annual convention or conference in the near future. Even companies who cancelled their annual meetings last year due to the poor economy are back on track this year…
Summer is almost here which means if you’re a member of a professional association there is a good chance you will have an opportunity to attend your annual convention or conference in the near future. Even companies who cancelled their annual meetings last year due to the poor economy are back on track this year…
Any marketing person will tell you that sex sells. Well, I’m here to tell you that sex doesn’t sell; sex simply gets your attention. After your attention has been aroused, it’s one of the other two primary motivators, or dominant buying motives, that drives you to buy. Those two dominant buying motives are desire for…
Things Are Looking Up »
By Sarah Michel, CSP on Mar 7, 2010 in eZine | 2 Comments
When you’re lying flat on your back, all you can do is look up. That is the position I find myself in right now as I’m recovering from a foot surgery to correct a major deformity that has kept me from wearing almost 90% of the fashionable shoes in my closet. I have […]
Here’s the scene. You want to buy a service from someone but you’re not quite sure if he or she is going to do the job to your satisfaction. What do you do? This isn’t an unusual situation. You’re about to deal with someone or a company you’ve never dealt with before. Maybe it’s time…